Local organizations partner for 'Giving Tuesday'
JEFFERSON CITY —
After a weekend of shopping Black Friday, Small Business Saturday and Cyber Monday sales, many are encouraged to help others on "Giving Tuesday".
In 2016, a record of more than $180 million was raised online in just 24 hours in the U.S. alone.
Several local organizations are participating in the global event, including the Salvation Army of Jefferson City and Lincoln University.
This is the third year they've partnered for "Giving Tuesday". LU students and staff have volunteered to ring the bell and collect donations at six different locations including Walmart stores, Sam's Club, Super Gerbes, Schnucks and Hy-Vee from 10:30 a.m. - 7 p.m.
Lt. Christopher White with the Salvation Army of Jefferson City appeared on KRCG 13 Live at Sunrise to talk about their efforts to celebrate this day dedicated to encouraging generosity.
People throughout the world also donate time, clothes, food and other resources, not just monetary donations. Someone even received a kidney in 2016.
New research found that up to 63 percent of those who donated on the holiday only gave on Giving Tuesday. Data showed the holiday not only engages new donors, but motivates existing donors to give more.
Giving Tuesday started six years ago and has since become a grassroots movement in 50 states and in 98 countries.